Amplifying the Voices of Marginalized Artists

Earthshine Alliance helps independent artists build a visual identity and marketing presence that actually matches the weight of their music.

Founded by Berklee graduate Kira Melheim, Earthshine exists to support artists who don’t always see themselves reflected in the industry, especially BIPOC, LGBTQ+, and women in Americana, bluegrass, roots, and folk.

This is a space where your work is taken seriously, your voice is respected, and your story isn’t diluted to fit a mold.

Projects

Marketing Strategist & Graphic Designer

I work at the intersection of design, storytelling, and strategy, helping artists stop piecing things together and start showing up with clarity.

From album visuals to social presence to release strategy, everything is built to feel cohesive, intentional, and aligned with who you are, not just what the algorithm wants.

No templates. No copy-paste campaigns. No industry fluff.

Just thoughtful work that helps your music land the way it should.

Services

Everything you need to release, promote, and show up like your music actually deserves.

    • Album release campaigns that build momentum

    • Social media management that actually reflects your voice

    • Branding that people remember

    • Album layouts that feel like an extension of the music

    • Social media visuals that stand out without feeling forced

    • Attention grabbing promotional materials

    • Merch design people actually want to wear

    • Tour marketing that fills rooms

    • Bandsintown + rollout support so nothing falls through the cracks

    • On-site live show support

You’re safe here, and we’re going to get your work seen.

Interested in working together? Fill out some info, and I will be in touch shortly! Can't wait to chat!